Writing Well, by R. Clint Peters

Among my many subscriptions is one to HubSpot, an Ecommerce Marketing organization.  A couple times a month, they send out an offer to download one of their marketing e-pamphlets.  This weeks pamphlet is “The Marketer’s Guide to Writing Well.”

Although the pamphlet is targeted at marketing in blogs or emails, it does have some good points applicable to authors.  Without further ado, let’s take a look at Writing Well from HubSpot.

No matter your role it’s important to be able to write in a way that gets your point across, but also gets to the point. Capturing an audience can be challenging, but there are a few quick tips you can use to polish your writing skills.

“YOU CAN WRITE”

There are a million courses you could take, books you could read, and experts you could talk to that would make you more “qualified” to write. But there’s no bigger step to take than simply getting the inspiration and the confidence you need to get started.

“I’M NOT A WRITER”

“It’s none of their business that you have to learn to write.  Let them think you were born that way.”  – Ernest Hemingway

What makes you a writer is that you’ve written something. What other sign are you waiting for? A book deal? For the Queen to appoint you Poet Laureate? A LinkedIn Skills endorsement? No one needs to know that you “are” or “are not” a writer; it’s of no consequence. Write something. And then write something else.

“WRITING TAKES ME FOREVER.”

“If you want to be a writer, you must do two things above all others: Read a lot and write a lot. ”  – Stephen King

The more you do it, the less time it will take – because you’ll be over the fear. (Or at least you’ll have learned to suppress it deep, deep down.)

“HAVE YOUR OWN VOICE”

“Be yourself; everyone else is already taken.”  – Oscar Wilde

You may have to change your tone, or your language, or your format, or a million other things to make a piece of writing better. But none of that should inhibit the inherent “you-ness” of what you write. Don’t try to adopt someone else’s voice. (Even if it sounds really, really good.)  They’re better at being them than you are, anyway.

If you’d like to receive the complete pamphlet. send an email to theauthorsclub@gmail.com.  HubSpot always includes a link to send their pamphlets to interested recipients.

#HubSpot #RClintPeters #TheAuthorsClub